About pua


Pua means flower in the Hawaiian language


At Pua you will find lovely ethically handmade clothing, jewelry, and lifestyle products to enhance and beautify your life. We strongly believe in supporting artist handcrafts instead of mass manufactured goods.


Shala Daniel is the creative mind, hands and heart behind Pua.  Inspired by shimmering gemstones and silky soft textures, the clothing and jewelry she creates are for long days at the beach spending time relaxing time in the sun.


She uses the best natural materials, organic bamboo jerseys, Indian cottons and Italian linen.  Jewelry is made with 14k or 18k gold and sterling silver unless noted.  Her favorite gems are turquoise, diamonds, prehnite, opals, labradorite and moonstones. 


Shala 's favorite dessert is pie, which she loves to make.
Her favorite places on earth are Seattle and Maui, to which she devotes much of her time along with her husband and two cats.

We hope you have the feeling of being at the beach and       wearing sunshine when you are wearing Pua.  It's meant to be relaxed, fun and beautiful!


                        It's always summer at Pua